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Rain Making, 2nd Edition

Attract New Clients No Matter What Your Field

By Ford Harding

Format: Paperback

SKU# Z1716

Details

In this new edition of his classic book, Rain Making, Ford Harding reveals step by step how-even if you've never sold a product in your life-you can become a top performer in your organization. Filled with easy-to-use strategies, checklists, tables, and guides, this book shows you how to:
  • Write articles for professional publications
  • Make cold calls like a sales pro
  • Network to build a lasting customer base
  • Develop a winning sales strategy
With this book at your fingertips, you'll get the marketing and sales skills you need to survive-and flourish-one sale at a time!

Ford Harding is the president of Harding & Company, which trains professionals to win new clients. For thirty years, he has worked with corporations ranging from Aetna to Xerox. His articles have appeared in Harvard Business Review, The Wall Street Journal, and elsewhere. He lives in Maplewood, NJ.

Additional Information

SKU Z1716
Author/Speaker/Editor Ford Harding
File/Trim Size 5-½ x 7-½
Format Paperback
ISBN 13 9781598695885
Number Of Pages 336

Retail: $14.95

Your price: $11.96

You save: $2.99 (20%)

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Quick Overview

In this new edition of his classic book, Rain Making, Ford Harding reveals step by step how-even if you've never sold a product in your life-you can become a top performer in your organization.

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