Business - 5 Steps to Professional Presence

5 Steps to Professional Presence
How to Project Confidence, Competence, and Credibility at Work

By Susan Bixler and Susan Scherver Dugan

Item No. #442-1

You don't get a second chance to make a good first impression, especially in today's hyper-competitive business world. That's why it's critical to project an image of confidence, ability, and integrity to everyone you deal with.

In 5 Steps to Professional Presence, image consultants Susan Bixler and Lisa Scherrer Dugan show readers how to create a successful "professional presence" by paying attention to key areas such as:

Virtual presence—using high-tech communication tools like e-mail, video conferencing, and voice mail to project a winning image
Nonverbal communication—building rapport with colleagues and clients by developing strong nonverbal skills
Social situations—projecting a comfortable, professional image at business meals, conferences, and sales meetings

With specific advice on how to develop a top-notch professional image, along with scores of examples from specific business situations, this book is a great resource for people who feel the need to make a better impression at work.